What are general B2B strategies?

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There are ten answers to this question.

Best solution

What are some B2B viral strategies?

If one is selling an enterprise product, how do you get enterprise users to tell other enterprise users about your product? I'm particularly interested in product and UX design but I'd love to hear answers from any perspective.

Answer:

In general, I think of viral strategies as being products that are inherently more useful to me the...

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Andre Charoo at Quora Mark as irrelevant Undo

Other solutions

What are good strategies to begin a B2B software business besides going out to events?

I'm curious about how would someone start a B2B software business and acquire customers. I've read about some startups acquiring government contracts but surely you need a prototype of some sort to show what you're doing? And certainly, some businesses...

Answer:

You mention Salesforce and we make a mobile CRM so I'll speak to that specifically. We originally built...

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Joshua Gifford at Quora Mark as irrelevant Undo

What strategies proved to work in b2b online marketing?

How do you market a new b2b e-commerce system successfully online?

Answer:

It really depends on your business and your customers. First, identify your ideal customer profiles...

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Samuel Scott at Quora Mark as irrelevant Undo

What are some good examples of companies doing B2B internet marketing using content/blogging strategies?

There are some good examples of companies doing content/blog marketing such as Whole Foods, copyblogger. But these are mostly focused on individuals. Are there any good examples for using content marketing strategies to enterprise customers?

Answer:

HubSpot and Moz.

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Samuel Scott at Quora Mark as irrelevant Undo

What strategies have you used to close a very large b2b sale?

Are there any special strategies you have used or found useful to close a large sale?  Many large sales to larger companies are more complex than simple direct sales since multiple people are involved and multiple approvals are needed.  In this specific...

Answer:

When you're selling half a million dollars worth of software you're not really selling a product, but...

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Jonathan Brill at Quora Mark as irrelevant Undo

What B2B technology consulting firms have the best online and content marketing strategies?

Who are they?  What do you think they are doing right? What can we learn from them?

Answer:

B2B Content marketing is going through serious transformation with more and more companies realizing...

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Anand Radhakrishnan at Quora Mark as irrelevant Undo

What's the most effective B2B marketing strategies for targeting small, local businesses?

We provide email marketing services, so naturally email is the way to go. However i'm interested to hear what others have done to target and convert local SMEs? We're currently considering email, telesales, direct mail and networking events.

Answer:

If by networking events you mean How To seminars / workshops then that makes sense. Mind you, it's difficult...

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Mark Simchock at Quora Mark as irrelevant Undo

Answer:

The average score is between 0 and 10.  My company's product, PayByGroup, has a NPS score of 64.  The...

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Camilo Acosta at Quora Mark as irrelevant Undo

Answer:

How would you convert the followers into customers? .The challenges businesses face in getting credible...

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Aniekan Okono at Quora Mark as irrelevant Undo

Answer:

I think it's important to infuse personality into B2B interactions, particularly across your social...

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Asma Stephan at Quora Mark as irrelevant Undo

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